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I'm Vanessa.

Profile

Creative and results-driven Senior Global Marketing Specialist with over 9 years experience developing and executing marketing strategies for prominent technology brands within digital entertainment. Demonstrated history delivering engaging content for multi-channel marketing campaigns to showcase innovative and emerging technologies, and acclaimed creative projects.
 

Dedicated brand guardian with a proven track record defining and implementing global brand strategies to achieve unified and integrated messaging as well as increased brand awareness and recognition. Natural storyteller, adept at producing engaging content that simplifies complex narratives for diverse audiences. Proven success producing industry award submissions from brief to execution, achieving over 70 accolades and nominations over my tenure.

 

Effective communicator, who excels in cultivating and leveraging trusted stakeholder relationships at all levels, from executive boards to clients, partners, and talent.

Experience

Oct 2019 - Mar 2023

Award-winning, global VFX studio committed to developing innovative tools and technologies for filmmakers. High-profile clients include Netflix, Warner Bros. and Disney.

Jun 2020 - Mar 2023

Eyeline Studios is Netflix's innovation hub and a division of Scanline VFX. Underpinned by a commitment to developing tools and technologies, harnessing machine learning and AI, Eyeline Studios are striving to build the future of real-time filmmaking. Through virtual production and volumetric capture services, Eyeline offers content creators the ultimate in flexibility and creative freedom across film, episodic and advertising.

Wētā FX | Wellington, NZ

Marketing Manager

Jul 2015 - Sep 2019

Wētā FX is the standard-bearer for creativity and innovation in visual effects and animation, known for their ground-breaking work on projects like Lord of the Rings, and Avatar.

TalentShop | Wellington, NZ

Recruitment Coordinator

Aug 2014 - Jul 2015

Boutique, specialist recruitment agency, sourcing the best creative, digital and marketing talent across New Zealand for agencies such as FCB, Clemenger BBDO and DesignWorks.

Skills

  • Marketing strategy 

  • Brand strategy 

  • Channel/platform management 

  • Global campaign management

  • Social media management

  • Digital content production

  • Project and resource management

  • Relationship and key stakeholder management

  • Integrated marketing communications

  • Publicity and PR

  • Cross functional collaboration and communication

  • Leadership and team development

  • Strategic partnerships and sponsorships

  • Event planning and execution

  • Website design and development

  • Budget management

  • SEO

CV

Contact

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