I'm Vanessa.
Profile
Senior global marketing specialist with 9 years’ experience in digital entertainment and technology at two of the world’s leading visual effects studios. Demonstrated history developing successful marketing strategies and delivering multi-channel, global campaigns for creative and technical projects.
Natural storyteller, with vast experience producing engaging digital content for various channels that tell compelling, and often technically complex narratives, made accessible to a diverse audience.
Proven success producing industry award submissions from brief to execution, achieving over 70 accolades and nominations.
Dedicated brand guardian, successful in defining, implementing and upholding overall corporate brand strategies to ensure consistent messaging and visual identity.
Effective communicator, with a strong ability to cultivate and leverage trusted and long-lasting stakeholder relationships at all levels, from executive boards, to clients, partners, and talent.
Experience
Scanline VFX - Powered by Netflix | London, UK
Global Head of Marketing
Oct 2019 - Mar 2023
Award-winning, global VFX studio committed to developing innovative tools and technologies for filmmakers. High-profile clients include Netflix, Warner Bros. and Disney.
Eyeline Studios - Powered by Netflix | LA (remote)
Global Head of Marketing
Jun 2020 - Mar 2023
Eyeline Studios is Netflix's innovation hub and a division of Scanline VFX. Underpinned by a commitment to developing tools and technologies, harnessing machine learning and AI, Eyeline Studios are striving to build the future of real-time filmmaking. Through virtual production and volumetric capture services, Eyeline offers content creators the ultimate in flexibility and creative freedom across film, episodic and advertising.
Marketing Manager
Jul 2015 - Sep 2019
Wētā FX is the standard-bearer for creativity and innovation in visual effects and animation, known for their ground-breaking work on projects like Lord of the Rings, and Avatar.
TalentShop | Wellington, NZ
Recruitment Coordinator
Aug 2014 - Jul 2015
Boutique, specialist recruitment agency, sourcing the best creative, digital and marketing talent across New Zealand for agencies such as FCB, Clemenger BBDO and DesignWorks.
Skills
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Marketing strategy
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Brand strategy
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Channel/platform management
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Global Campaign management
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Social media management
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Digital content production
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Project and resource management
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Relationship and key stakeholder management
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Integrated marketing communications
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Publicity and PR
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Cross functional collaboration and communication
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Leadership and team development
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Strategic partnerships and sponsorships
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Event planning and execution
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Website design and development
CV
Contact
To download my comprehensive CV, click HERE.
Email: vanessalorrainegray@gmail.com
Tel: +44 777 034 5336